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WXMM
City of license	Norfolk, VA
Broadcast area	Norfolk/Virginia Beach
Branding	"100.5 MAX-FM"
Slogan	"Hampton Roads' Rock Station"
Frequency	100.5 (MHz)
First air date	1962
Format	Rock
ERP	50,000 watts
HAAT	152 meters
Class	B
Owner	Max Media
Sister stations	WVBW,WGH-FM,WXEZ
Webcast	Listen Live
Website	www.maxfm.fm

WXMM, commonly referred to as 100.5 MAX-FM, is a rock radio station operating in southeastern Virginia which plays rock music. Its transmitter is located in Norfolk.

History

WXMM had been WCMS-FM with a country music format since they first came on the airwaves in 1962. The calls originally stood for "where country music swings" and the original slogan was "Western Country Music Station." The format shifted to Classic Country at 3PM on April 10, 2003.

After more than 40 years of country music, the format was dropped on November 28, 2003 around 11:30 PM for Mainstream Rock. The first song was AC/DC's "You Shook Me All Night Long."

Ownership

Sold to Max Media from Barnstable Broadcasting in early 2005. The cluster (92.9/WFOG, 94.1/WXEZ, 97.3/WGH-FM, 100.5/WXMM, 1310/WCMS) went for $80M. A sixth station in the Barnstable cluster (1050/WVXX) was sold separately.

Playlists

In June 2008, 100.5 MAX-FM's Playlist site launched. Allowing its listeners to program the station, users can log on and create their favorite playlist of music and submit it. When the playlists are played on the radio, listeners are given attribution via their own recorded intros throughout the hour.

Personalities

The station features the Shut up and Rock morning show. A music intensive morning show. The mid-day slot is filled by Cindy Crawford. A native of Pittsburgh and nominated by R & R as Rock Personality of the Year. Afternoon Drive features the "On Top Drive at 5" and is hosted by Bart Thomasson who goes by BUG on the air.

External links

• 100.5 MAX-FM official website
• 100.5 MAX-FM Playlist website
• Query the FCC's FM station database for WXMM
• Radio Locator information on WXMM
• Query Arbitron's FM station database for WXMM
• WCMS becomes WXMM

This article about a radio station in Virginia is a stub. You can help by expanding it.

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